Monica Poling

Our Founder

Monica Poling


Monica Poling has a lengthy track record in creating successful, strategic business and marketing plans, especially in the hospitality, retail and non-profit sectors.

Prior to founding Sounding Line Data, Monica coordinated the marketing, research and public relations efforts for the American Indian Alaska Native Tourism Association (AIANTA), where she worked with dozens of American Indian Tribes to help them share their authentic stories.

She has also served as a contributing editor at TravelAge West and Travel Pulse, two of the nation’s leading travel industry B2B websites. Her byline has appeared in dozens of local, regional and national publications.

Personal Stats

Location: Albuquerque, New Mexico

Birthplace: Moncton, New Brunswick, Canada

16 Personalities (Myers-Briggs) Type:

Campaigner (ENFP-A)

  • Role: Diplomat
  • Strategy: People Mastery
  • Extraverted (57%)
  • Intuitive (70%),
  • Feeling (56%)
  • Prospecting (65%)
  • Assertive (56%)
Speaking Engagements
  • Go International Symposium (AIANTA)
  • American Indian Tourism Conference (AIANTA)
  • Building a Better Tourism Website (AIANTA Webinar)
  • Planning for Cultural Tourism (Moderator, AIANTA Webinar)
  • Native American Tourism of Wisconsin (NATOW) Annual Conference
  • Tahiti Tourisme Business Forum
  • Los Angeles Travel & Adventure Show
  • Travel & Tourism Marketing Association (TTMA),
  • Home Based Travel Agent Forum
  • Luxury Travel Expo
  • Outside Sales Support Network (OSSN)
  • TravelAge West ExecConnect Symposium
  • Maggie Award for “Best Travel Trade Website” // Western Publishing Association
  • Inland Empire Woman of Distinction, Inland Empire Business Journal
Favorite Quote

“There are two types of people in this world: 1) Those who can extrapolate from incomplete data.”